Around Tuesday of last week, I discovered a pink shade (#304) of Lancome’s Color Fever Gloss sitting in a draw I have at home that is loosely framed as ‘Is Good, Do Use’. I had previously used the #206 – a lovely beige-y nude, but I’d either lost it or given it away while drunk, and, well, kind of forgotten about it.

But now, after a few short days of wear, it’s become Top Gloss in my handbag.

Here’s why:

It smells good.
It has a lovely ‘adult’ shimmer (not adult as in Adult Film, but adult as in non Lip Smackers glittery, just nice and subtle.)
Your lips just look, well, fresh. Kissable, without dripping with gloss, you know?
It’s mildly plumping (vitamin E, I believe.)
The wand – which is a strange pipe cleaner texture and is shaped in a kind of keyhole shape, spreads the gloss evenly over your lips, and gives you nice precision.
It lasts.
Even though it’s bright pink (as per the image above) it’s so sheer that you if just do one swipe, you basically land yourself some shimmer, some plump and a whole lot of foxy.

Beyond all that, these guys kind of mastered tubey super-glossy gloss gloss, so surely they deserve a chance with the wand, right? Right?

I hear you.
That don’t mean a thing in the heady world of gloss.
But I like it.
And will take a photo next time I wear it and show you the effect.